WHOOP: ADD MORE LIFE TO YOUR YEARS
Client
WHOOP
Our Role
Commercial Production
Released
2026
0:00 / 0:00
Bold ideas demand precise production. We make it happen.
Blue Ox Films needed an East Coast–based production team to execute their WHOOP: ADD MORE LIFE TO YOUR YEARS campaign.
Our role: We partnered with Blue Ox Films to produce this bold polar plunge concept, demanding exceptional attention to detail to ensure safety, security, and thoughtful creative execution in the heart of winter in Winthrop, Maine.
The result: A seamless, high-impact winter production that activated WHOOP's campaign across broadcast, digital, social, and web.
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